List of visual novel development resources/Business

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Creator Link Price/
License
Production Business Marketing Guide Tool Details
Everest Pipkin Google Drive Free Yes Spreadsheet of over 400 open calls, residencies, grants, galleries, etc. for creative endeavors
Quiet Days Tumblr Free Yes Yes Yes Yes Dev blog listing processes about targeting an audience, developing the story, project management, game design, and marketing.
Tom Francis Pentadact Free Yes Yes Short advice for Steam best practices.
Belgerum Reddit Free Yes Yes Long advice on how to make a good Steam page.
? mentionlytics Free/Paid Yes Yes Service that monitors social media mentions.
Stavros Pilatis Game Developer Free Yes Yes How to use Youtube to market your games.
Game Maker's Toolkit Youtube Free Yes Yes Short video "How to Make an Indie Game Trailer"
Adrian (@DragonSoldier2k) Google Drive Free Yes Yes Short guide on how to market games on Imgur.
Burak Tezateser Game Developer Free Yes Yes Long guide on pre-release Steam marketing.
Chris Zukowski HowToMarketAGame Free Yes Detailed guide on different stages of marketing.
Chris Zukowski Youtube Free Yes Yes GDC talk about using email lists to create a dedicated fanclub.
Chris Zukowski HowToMarketAGame Free Yes Pdf file of the GDC fanclub talk's presentation.
Chris Zukowski HowToMarketAGame Free Yes Analysis of Boyfriend Dungeon's email marketing strategy.
Chris Zukowski HowToMarketAGame Free Yes Paul McCartney's marketing lets fans text him.
Ross Manthorp Games Industry Free Yes Yes Article on how to run a Kickstarter campaign.
onisuu DeviantArt Free Yes Yes Detailed guide on how to send a PayPal invoice.
? Hubspot Academy Free Yes Yes Free online marketing courses.
Matt Brown Shopify Free Yes Article on what to include in a freelance contract.
Represent Me Represent Me Paid Yes Yes Not-for-profit Represent Me maintains a list of nonbinary inclusive localizers.
Sam Coster gdcvault.com Free Yes GDC talk about how to market your game.
GCAP Youtube Free Yes GCAP talk about how to market games on Steam.
Mark Ramsey WordPress Free Yes Yes How to use IFFF to automate posting tweets in discord.
Ulyana Chernyak Game Developer Free Yes Breakdown of what time of year is good to release a game.
Victoria Tran Twitter Free Yes Victoria Tran's thread about indie social media metrics.
Philomena Schwab Google Drive Free Yes Philomena Schwab's Master's thesis "Community Building for Indie Game Developers" that gives an in depth analysis of the subject.
Gracebruxner Medium Free Yes Gracebruxner's article on when/why/how to make merch for your indie game.
Extra Credits Youtube Free Yes Extra Credit's video on how to make a game dev portfolio.
Victoria Tran Medium Free Yes Yes Victoria Tran's guide to "$0" marketing budgets.
Elizabeth Arens Sprout Social Free Yes Yes "Always Up-To-Date" guide to media image sizes for several social networks.
? Clickup Free/Paid Yes Yes Project management tool with a lot of features to customize.
Laura Roeder Social Media Examiner Free Yes How to make your Twitter photos stand out. References old Twitter dimensions.
Minoh Workshop Itch Free Yes Itch devlog/pdf "How to Get Your Game Noticed: Search Engine Optimization for Itch" tailored for visual novels by the dev team for Minotaur Hotel.
? Reddit Paid Yes Yes A subreddit of freelance artists looking for work.
JP3 VNs Now Free Yes Yes Yes Yes A checklist for important factors of commercial VN development.
? Script reader pro Free Yes 40 downloadable pitch bibles for TV shows of various genres.
Tim Ruswick Youtube Free Yes "Hang Around People Better Than You", a short video about how to improve game dev skills.
Katy133 Youtube Free Yes Yes Katy133's tutorial on how to make DIY merch (shrink film pins and charms).
? Social Blade Free Yes Yes Social Blade is a public database of social media statistics of any user. Includes Youtube, Twitch, Twitter, Instagram, Facebook, Tiktok, etc.
Adriaan de Jongh Docontract Free Yes Yes Contract() is a template work for hire agreement tailored for game devs.
Howard Ho Youtube Free Yes Howard Ho's "How the Hamilfilm Trailer Works", a short video about how to use music in trailers.
Derek Lieu Youtube Free Yes Short video on how long game trailers should be.
AtokNiiro Twitter Free Yes Twitter image aspect ratios.
CoMiGo Itch Free Yes Yes CoMiGo's "Better creator pages at itch.io", a guide to organizing your Itch profile.
x Work With Indies Free Yes Yes Work With Indies is a job board focused on indie studios.
Victoria Tran Google Drive Free/Paid Yes Yes Victoria Tran's collection of marketing and community resources spreadsheet.
Raw Fury Raw Fury Free Yes Yes Publisher Raw Fury's template publishing agreements and legal, financial, marketing, and production documents.
Jannik Boysen Itch Free Yes Yes Yes Jannik Boysen's "Easy Releasy" provides templates to design Itch pages.
Arimia Arimia Dev Free Yes Arimia's list of "40+ Game Dev Social Media Post Ideas".
Arimia Arimia Dev Free Yes Yes Arimia's "2020 Social Media Calendar for Indie Games", a cheat sheet of what to post on what day.
Arimia Arimia Dev Free Yes Yes Arimia's "Social Media Marketing for Indie Games – 2021 Guide", a detailed guide on how to market your game.
Arimia Arimia Dev Free Yes Yes Arimia's "Game Development Checklist", a series of questions to ask yourself before/during/after game development.
vextera Tumblr Free Yes A tutorial on volume commissions for artists: cheap, fast work that is profitable by quantity over quality.
Eldritch Crow Itch Free Yes Yes Eldritch Crow's "Freelance Work General Contract Template"
Coda Google Drive Free Yes Yes Coda's "Asset List & Budget" spreadsheet template to track assets, budget, and shortlist contractors.
? Milanote Free Yes Yes Workspace with built in templates for moodboards, game design documents, worldbuilding, level design, etc.
Atlassian Trello Free/Paid Yes Yes Web-based Kanban board process management tool.
HelloBonsai Bonsai Contract Maker Free/Paid Yes Yes Bonsai has general business management software for freelancers and small business, including a contract maker.
Rami Ismail presskit() Free Yes Yes A toolkit to create press kits for games quickly and easily.
pentagonbuddy Medium Free Yes Yes Yes Analysis of English VN Kickstarter projects between 2011-2019.
Atlassian Trello Free/Paid Yes Yes Web-based Kanban board process management tool.